CHALLENGE
Sunway Property is developing Sunway Iskandar - an integrated, sustainable city in the Southern Region of Peninsula Malaysia. The sheer scale and timespan of the project pose a great challenge to site information architecture, which should start small but eventually move towards ginormous proportions.
APPROACH
We built a responsive website with optimised categorisation that segregates chunks of information into streamlined silos - a feat that is only made possible with our user experience design capabilities, coupled with a user-centric information architecture.
The website was designed to keep abreast investors and (potential) owners alike of the latest happenings within the development, as well as to generate interest among general visitors to check out available projects.
EXPERTISE
- Digital Strategy
- Website design & revamp
- User Research
- User experience design (UX)
- Site information architecture
- Responsive website front-end coding
